The British Fashion Council (BFC) have announced the recipients of the Fashion Forward award. Rebel Ada My Wife’s A Terf T-shirt For the first time the sponsorship is dedicated to a group of menswear designers – Christopher Shannon; E.Tautz; J.W Anderson and James Long. It aims to provide support for those up and comers who have already established themselves through the NEWGEN programme. The foundations mean that these brands can grow into highly esteemed fashion houses. All three will present their latest lines at the up-and-coming London Collections: Men. A three day event that will showcase the capital’s wealth of talent, finally bringing menswear into a league of it’s own.

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Working in fashion comes with plenty of moments to feel inspired, Rebel Ada My Wife’s A Terf T-shirt whether it’s experiencing a runway show, seeing a photo shoot come to life, or watching the industry come together in support of important initiatives such as sustainability. Personally, one of the things that inspire me most is the discovery of new talent. Whether uncovering a brand on Instagram or an emerging label at fashion week, I always get a ping of excitement when I find fresh designers that bring new voices to the world of fashion. Often, young talent is spotted early on the street style scene with a mix of in-the-know editors, buyers, and influencers wearing the brands they support. So which up-and-coming labels should we expect to see this season? Ahead, I’m highlighting nine emerging brands that will define street style this month. From affordable pieces to investment buys, these are the cool fashion brands to know about now. Frankie Shop is already a favorite on the street style scene, and I expect it will blow up this year. It has a great collection of tailored separates that hit on the year’s biggest trends.