There are now more than 2,000 craft breweries in the UK, according to The Guardian Beyoncé’s I Am World Tour 2010 shirt . With over 100 of these based in London. UK craft beer is going from strength to strength. This is especially true in the capital, where, according to one report, 69% of beer drinkers say that craft ale is better than the mainstream alternatives. Craft breweries are embracing the country’s love for their brews by inviting customers to experience it direct from the source, opening up tap rooms and tasting experiences that offer the chance to meet the people behind the beer.
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In many cases, they have quality merch on display alongside the pints Beyoncé’s I Am World Tour 2010 shirt . The logic is simple enough: if you appreciate a quality, finely crafted beer, then you’ll be enamoured by a nicely-designed t-shirt too. For this reason, many breweries have embraced a worthy line in merch: the beer shirt. We’re pleased to work with some of the capital’s most exciting breweries and bottle shops, helping them create custom merch to celebrate their distinct brands. Whether that be embroidered caps or screen printed t-shirts, for newer, independent breweries, creating distinctive merch is a great way to advertise what makes your beer special, and offers customers a way to feel more attached to what you do. Many are creating merch that serves two purposes: personalised workwear for staff that’s also a collectible item for customers. Pillars eschew the usual ale-obsession of independent breweries, and are instead passionate champions of the perfect lager. Based in Walthamstow, Pillars bill their brewery and taproom experience as a ‘love letter to craft lager and its drinkers’. Pillars’ brand identity is built around a kind of psychedelic steampunk aesthetic that is instantly eye-catching, and their distinctivetees are cleverly designed to reveal a bold graphic when the bartender turns around to pull pints.Want to create merch for your craft brewery? KINGTEESHOPS Printing offer fast turnaround printing on a range of garments, counting clients such as Pillars, Mother Kelly’s and Meantime. Get a quote in 2 minutes online.
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