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Whilst it might sound obvious Mitch Mcconnell Junji Ito Politicians shirt. the design of your promo t-shirt is vitally important and shouldn’t be underestimated. Most folk will accept a freebie shirt. However, one with a cracking design is destined to be worn rather than shoved in a drawer. You may already have artwork based on your logo which will be the straightforward choice. But try to think beyond an easy answer. There’s no reason why you can’t enhance or incorporate your brand logo into something new and imaginative. If you don’t have a resident creative or graphic artist, consider enlisting the talents of a freelancer. They can be relatively inexpensive and may just add something special to the project.
Something which should never be forgotten is actually promoting your promo. You may already have plans in place, channels via which you can market the promo or giveaway. It still doesn’t hurt to get the news out on social media, fire off a marketing email or simply use word of mouth. Once those t-shirts are printed, you need them to be snapped up and out there promoting your business. They won’t do any good sitting on a shelf in your storeroom.
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