Nothing says springtime like white dresses; they really do make up the DNA of our wardrobes in the warmer months. The Revolution Will Be Pasteurised shirt What’s so fresh about S/S 24’s version of this classic is that it doesn’t just come courtesy of cotton. In fact, you’ll find it in chiffon, silk, taffeta and gauzy knits. “Winter might be all about the LBD, but for spring/summer 2024, white dresses in all iterations are coming to the fore once again, with plenty of designers honing in on statement, snowy pieces that can be worn by everyone,” says Who What Wear UK managing editor Poppy Nash. “Whether you’re a romantic who is a fan of fairytale-esque, frothy, floor-length numbers (like me) or are a minimalist who prefers elegant and chic, clean lines in the form of structured minis and midis, there’s something for you here. You’ll often see 2024’s signature white dress combined with other key trends for the season, such as sheer fabrics, romantic details like draping and flat footwear, too. Combine them all for an outfit that shows you really know your stuff.”. “S/S 24 is all about simplicity-meets-sophistication, and if you’re looking to buy one statement-making piece this season, make it a white dress,” concurs Speed. “There’s nothing quite as eye-catching as an all-white look, and it’s a piece you can easily tailor to your own style.”
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Contemporary British label Private White V.C is proud to be the latest brand opening a pop up store in London. The Revolution Will Be Pasteurised shirt Located at the heart of Covent Garden, Private White V.C will be unveiling its new AW12 collection as well as some exclusive pieces hand-crafted at home in their Manchester factory. Delving into the archives, designer Nick Ashley has been able to bring some iconic styles bang up-to-date. Featuring a range of winter coats, chunky knits and classic cut trousers; the collection allows a rare glimpse into the world of British manufacturing.
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