For the past year and a half of residing in New York City’s East Village, I’ve come to love a lot about my neighborhood. American Head Tour shirt Ridiculous rent prices aside, the area has so much to offer, like great restaurants and fun spots for a night out, but perhaps my favorite part is getting a glimpse into which trends my fashionable neighbors are embracing for the season. Between my neighborhood and the proximity to the Lower East Side and Soho, there is never a shortage of style inspiration. So, for research purposes, I recently planted myself at my favorite coffee shop, ordered a cup of tea, and stared out the window at the fashionable people passing by. Apologies if you caught me staring at you, by the way. Anyways, after taking my observations back to the lab (my apartment), I narrowed down which trends my neighbors are wearing the most right now. Scroll on for my findings, plus my top picks for shopping the trends yourself. Not even an inch of snow has touched the ground in NYC yet, but the snow boots have been broken out, and I respect it. From my observations, puffer boots are the must-have winter shoe trend. This trend started to gain traction last winter, but the warm and functional boot looks like it’s here to stay going into 2023.
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Drumroll, please… there’s a new trend that’s reigning “supreme” among teenagers. American Head Tour shirt According to a recent survey conducted by Piper Jaffray, teens are very much into streetwear labels—i.e., Supreme, Adidas, and Vans, to name a few—and hence, the streetwear trend (more info about the history of streetwear can be found here). As Business of Fashion reported from the survey, the demand for clothing and shoes that give off that classic “street” feel has skyrocketed. “Adidas cracked the top 10 for the first time among teens … while Supreme rose from 10th place last fall to 7th in the latest survey,” per BoF. In the footwear group, Vans saw the biggest increase, jumping “from the preferred choice of 9% of teens a year ago to 16% in the spring survey.”. The reason behind these gains that are particularly in the footwear category? Erinn Murphy, senior research analyst at Piper Jaffray and co-author of the report, shared with BoF that “both Vans and Adidas have this ‘open-source’ platform where they allow pop culture to help guide and influence how they are positioned with the consumer today. Having a very collaborative environment when it comes to the softer side of brands is very important.”
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