I’ll resist the temptation to quote perhaps the most famous line in fashion-themed cinematic history for the second time in this trend report, Kristine Lilly Wearing 99Ers shirt but let’s just say florals are hardly revolutionary when it comes to the warmer months. At least they weren’t until designers decided to double down on the trend and give it the gusto it has long been craving with a new take on blooms. We spotted a plethora of pretty 3D floral embellishments across plenty of collections (how gorgeous are Zimmermann’s waterfall petals?), as well as flowers so giant, they’re giving Alice in Wonderland-levels of psychedelia. “Spring/summer 2024 has moved the conversation so far forward that ditsy prints have left the chat and now we’re on to big, bad blooms,” says Farrell. “Imagine yourself submerged into a three-dimensional garden of plump peonies and trails of forsythias, and you’re a little closer to this year’s take on the ubiquitous print. Embellishment, embroidery and saturated colours are employed to help bring this living garden to life (and in the case of Balmain and Cecilie Bahnsen, you can expect bouquet detailing so real you can almost smell it). In short, 2024 is the year that florals are taking root.”
Kristine Lilly Wearing 99Ers shirt, hoodie, sweater, longsleeve and ladies t-shirt
If you’ve ever glanced at a street style roundup, Kristine Lilly Wearing 99Ers shirt you’ve definitely encountered a familiar scene: Thora Valdimars and Jeanette Friis Madsen strolling side by side looking impossibly cool. Considering Copenhagen’s ability to set the trends, it’s no coincidence that both ladies are Danish. Aside from being the reigning queens of Scandi street style, Valdimars and Friis Madsen are the talented designers behind one of my favorite Danish brands: Rotate Birger Christensen. Since they’re entrenched in the Copenhagen fashion landscape both behind the scenes and in front of the camera, I thought they’d be the perfect people to tap for Scandi-approved spring style tips. I’ve attended Copenhagen Fashion Week three times now, and Rotate is reliably the show with the highest energy and best dance party vibes. The brand’s most recent show for F/W 20, of course, was no exception. But before we delve into fall, we’re excited to talk about what’s right in front of us: spring trends. Valdimars and Friis Madsen told us their three best style tips for this season, and you’d be wise to take notes. In keeping with the theme, I’ve also included pieces by Rotate as well as several other Scandinavian brands that show at Copenhagen Fashion Week—including Rains, Ganni, Stine Goya, Remain Birger Christensen, and Munthe.
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