No one can argue against the cultural relevance of the last decade; in many ways, Benjy Chavez Vales Mucho Cafecito Oversized Shirt it was filled with the most rapid changes in the zeitgeist humanity has ever seen. From the emergence of social media to the rise of social and political movements, the world as a whole changed in inconceivable ways—including the fashion industry. We’ve witnessed massive upheaval within the industry like Barney’s closing its doors and strides toward a more inclusive fashion industry, so it would be an understatement to say that the past decade was at all predictable. But through it all, we could always count on style; specifically, we could rely on style icons to always serve us up a look. And oh boy, did they put in work. Ahead you’ll find 20 women whose personal style helped to define the 2010s in fashion. Honestly, you can’t round up looks of the past decade without speaking to the downright odd outfits that the decade produced—including Lady Gaga’s one-and-only meat dress. It should be noted that Gaga’s style has evolved over the decade and she’s come to wear gowns you can buy at Bergdorfs instead of the grocery store, but this look truly speaks to the time in which style went not only avant-garde but became a way to speak about the issues facing the times. Not only was the past decade filled with contemporary looks, but it had its historical moments too—like when Kate Middleton married Prince William and became the Duchess of Cambridge. Not only did we get to witness the royal wedding of the decade, but watching the duchess make her way down the aisle in this Alexander McQueen gown was just a taste of all her stylish and classic moments to come.
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“I have nepo-baby energy,” admits a candid Suki Waterhouse on a recent episode of EmRata’s High Low podcast where she was a guest. Benjy Chavez Vales Mucho Cafecito Oversized Shirt The comment was remarkably self-aware. The model-turned-singer-songwriter-actor is a combination of multi-hyphenates that’s better described, as we do these days, simply as a “cool girl.” And cool-girl energy is what Waterhouse has in spades. Flying relatively under the radar in recent years, Waterhouse is one who possesses the effortless glam that so much of Hollywood is after, yet she seems to have it naturally. Maybe you know Waterhouse for her music (she released her debut album, I Can’t Let Go, last spring, and TikTok has made her song “Good Looking” go viral); the fact that she’s dating the internet’s favorite moody heartthrob, Robert Pattinson; or the fact that she’s starring in this spring’s most highly anticipated TV series, Hulu’s Daisy Jones and the Six. The fluidity with which Waterhouse has been able to move from creative career to creative career seems like the kind of path that’s only available to those who’s parents or family members provided a plethora of industry connections. And yet Waterhouse, a West London native was scouted at age 16 and worked her way into the spotlight via her modeling work and the connections she made along the way. Regardless of how you came to know Waterhouse, though, there’s no denying she’s in her moment. She’s always had that cool-girl vibe with model-off-duty style and a perfectly messy coif of French-girl fringe to go with. But with the arrival of Daisy Jones has come a flood of new red carpet and street style ensembles from the star, with each look being even more major than the last. It has us certain that Waterhouse is the next style icon of our generation—and with so much of Hollywood paring things back with their tailored minimalism, the arrival of Waterhouse and her ’70s-era fringe and a plethora of glamorous sequined, sheer, and high-octane ensembles, it’s a total breath of fresh air.
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