From British sporting achievement to Mediterranean artistic endeavour, Cincinnati Bengals who dey slogan shirt Hackett London’s SS13 collection gave a unique and modern twist to some classic menswear attire. To begin, Hackett paid homage to the iconic F.Scott Fitzgerald novel The Great Gatsby whilst bringing a new modernity to traditional men’s style. Three-piece suiting cut from wools, linens, silks and cottons were top of the bill and featured in a palette of cream, ivory, bone and summer white. Meanwhile, jacket lapels were bigger than usual to complement the welcome return of the double-pleated wide leg trousers. Next, the show travelled back in time and revisited a period when artists such as Picasso and Matisse ruled the Riviera. Playful paisley print trousers were balanced with plainer separates whilst the Breton stripe featured throughout. To conclude, patterns and colour dominated, with bold stripes and gingham checks splashed across blazers and bright reds and blues covering trousers.
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The spring/summer 2024 showcase was set against an uncertain economic and political backdrop, Cincinnati Bengals who dey slogan shirt which may have led many designers to approach their collections with extra consideration. The customer has become more mindful too, further aware of their consumption and the downright privilege that it is to be a consumer right now. Yes, there will always be an appetite to shop, but there is a deliberate attempt to be less ostentatious about it (read: there will be far fewer logos this season). Of the trends, many carried on from previous seasons, not just the last. In addition to what Page observed above, from the palette to the prints down to finer details such as jewellery, big bags and ballet flats, it felt like we’d seen much of it all before, but this time with a renewed appeal. No big leaps were made—which is good in terms of our bank balances and wardrobes—and our editors were able to envision themselves wearing much of what they saw in their daily lives. Let’s hear it for the wide-leg trousers!. The more directional trends we did see were there to spark joy at a time when it felt like it might have been in short supply. There was a celebration of colour throughout, which could have quite easily taken over this entire trend report. Red continues to dominate, with Hermès’ designs acting as a stoic antithesis to the candy-pop looks that lined the Versace, Prada and Eudon Choi runways. There was shimmer but with a shakeup; silhouettes were stronger and the overall sweetness was distilled. Florals, for spring? They’ll never be groundbreaking, but with seismic petal proportions and blooms that jump off the toile they’re delicately attached to, there’s new life to be found in the trend that we assumed we’d seen everything from.
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