Having analysed the spring/summer 2024 fashion trends for months now (literally), Donald Trump Maga injured in shooting at Pennsylvania rally T-Shirt I’m here to tell you about the ones that are genuinely wearable and will truly affect your wardrobe for the next six months (and beyond, if I have anything to do with it). There’s a lot to talk about for S/S 24, but this hasn’t always been the catwalk way. If all the world’s a stage, Fashion Month has long been the costume cupboard—a trove of froth and tulle, sparkle and glitter designed to catch the eye and hold it. A dressing-up box that, although delightful and entertaining to lose yourself in, doesn’t always hold up in reality. This isn’t necessarily a bad thing—we could all use some fabulous escapism from time to time—but, ultimately, when you venture out from the sanctity of your wardrobe, you need to be able to live in these creations. At least in the physical realm—we’ll get into the virtual later. For spring/summer 2024, I have to applaud designers for creating collections that, yes, hold beauty, but also have a place in the everyday. But first, let’s travel back to September and October of last year and reflect on how things unfolded. Across the four fashion capitals—New York, London, Milan and Paris—a total of 299 designers showcased their collections, 19 new to the Fashion Month circuit, compared to 247 for spring/summer 2023 (credit to the fashion data analysts at Tagwalk for doing these calculations). Growth is a good thing, especially in creative industries, but I found this hard to believe, personally. Off the top of my head, I can think of a handful of designers who couldn’t secure budget to show, or whose brands were lost to greater financial struggles (I still can’t move on from the Christopher Kane-shaped hole that permeated the London schedule). With growth always comes change, and perhaps one of the biggest this season came in the form of a renunciation. Alexander McQueen’s Creative Director Sarah Burton announced that the spring/summer 2024 collection would be her last after 26 years at the brand. Burton had respectfully taken the helm after the British institution’s iconic and groundbreaking founder Lee Alexander McQueen passed away in 2010, with her subsequent collections serving as a love letter to his influence and precociousness. Cate Blanchett attended, Naomi Campbell walked and a standing ovation rang out during the final, tender moments of Paris Fashion Week.
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Milan Fashion Week has come and gone, Donald Trump Maga injured in shooting at Pennsylvania rally T-Shirt but not without serving up a delightful platter of noteworthy moments, both on and off the runway. There were buzzy designer debuts—Sabato de Sarno at Gucci and Peter Hawkings at Tom Ford—star-studded front rows (Prada brought out all of our favorites), and some of the best street style of the season. But what is it really like being a part of all the action? To find out, we enlisted Jessica Wang, globetrotter and one of the most influential arbiters of glamorous style, to give us her first person account of one of the most anticipated stops on the fashion week tour. From stylish dinners to Missoni fittings and a show-packed schedule, Wang had nary a free minute to spare, but that didn’t stop her from showing up and showing out in some seriously dreamy looks. Here, she shares all her MFW highlights exclusively for Who What Wear. “When I touch down, the official MFW (Meal Fun Week) kicks off! Time to rock some laid-back biker style at the Paris Texas dinner … because carbs and leather are always a winning combo IMO.” “Making my way to the Alberta Ferretti show, and can’t wait to give Hugh Hefner a run for his money in this spicy red velvet suit.” “Blanket chic never felt so stylish. Attending Max Mara and Vogue dinner celebrating Teddy Bear Coat’s 10-year anniversary.” “Squeezing in a Missoni fitting during the Milan Fashion Week madness. I’m a pro at efficiency, only trying on one to two looks max. I know my body, and I know what works.”
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