I’ll resist the temptation to quote perhaps the most famous line in fashion-themed cinematic history for the second time in this trend report, Forever A England Patriots Fan Win Or Lose Melbourne No Matter What shirt but let’s just say florals are hardly revolutionary when it comes to the warmer months. At least they weren’t until designers decided to double down on the trend and give it the gusto it has long been craving with a new take on blooms. We spotted a plethora of pretty 3D floral embellishments across plenty of collections (how gorgeous are Zimmermann’s waterfall petals?), as well as flowers so giant, they’re giving Alice in Wonderland-levels of psychedelia. “Spring/summer 2024 has moved the conversation so far forward that ditsy prints have left the chat and now we’re on to big, bad blooms,” says Farrell. “Imagine yourself submerged into a three-dimensional garden of plump peonies and trails of forsythias, and you’re a little closer to this year’s take on the ubiquitous print. Embellishment, embroidery and saturated colours are employed to help bring this living garden to life (and in the case of Balmain and Cecilie Bahnsen, you can expect bouquet detailing so real you can almost smell it). In short, 2024 is the year that florals are taking root.”
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Fashion likes to work in extremes. Forever A England Patriots Fan Win Or Lose Melbourne No Matter What shirt Typically, you have the overtly oversized and the impossibly teeny tiny, and everything in between is something of a footnote. For the past few seasons, including spring/summer 2024, the former has reigned in terms of bags. “Whilst there will always be a place for the fantastical on the runway, there’s been a recent emphasis on wearability in fashion. From loose, wide-leg trousers to the rise of the flat shoe, combining style and function has become the order of the day for many of our favourite designers,” notes Alexander. “For the new season, designers demonstrated that wearability has diffused to accessories, too. Bottega Veneta plumped up its iconic intrecciato weave to a new, dominating shape, whilst Max Mara took practicality to heart with multi-storage solutions on its arm candy. It’s time to rejoice, over-packers, as both Tibi and The Row declared that even the humble clutch can be supersized.”. “In 2024, the anti-gym bag—oversized totes, weekenders, and mesh shopping bags—will be our new, versatile companions,” confirms Page. “Keep an eye out for Bottega Veneta’s luxurious basket bag—a true gem.” To further this point, Lyst also reports that searches for tote bags increased by 230% in the four weeks following Fashion Month.
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