French fashion brand Lacoste, Loustat interview with the vampire shirt 80 years young in 2013 are paying tribute to their founder René Lacoste by taking his most notable invention; the L.12.12 polo shirt, into the future. In the mid-20s, tennis legend René Lacoste manufactured his own shirts to withstand the heat on American tennis courts, essentially inventing the L.12.12 polo shirt. He signed each with the crocodile emblem, marking the birth of a new genre of clothing and a new way of communicating. 1933 saw industrial scale production of the L.12.12 polo shirt; L for Lacoste, 1 refers to the Cotton Petit Piqué fabric, 2 to the Short Sleeve style, and 12 to the number of prototypes made before René Lacoste gave his approval. Yesterday; 12/12/12, Lacoste unveiled a film featuring the polo shirt in the future where textile technology has no limits.
Loustat interview with the vampire shirt, hoodie, sweater, longsleeve and ladies t-shirt
We often see metallics take over the winter collections, Loustat interview with the vampire shirt but this spring, there’s a surprisingly fresh range of shimmering pieces that are here to transform metallics into a perennial favourite. Between lamé and satin, brocade and leather and sequins and jewels, never before has the trend been so thoroughly explored. An audible gasp could be heard when Tove’s liquid-gold dress came round the corner, whilst La Pointe’s fabulous silver sequin two-piece sent the paparazzi flashbulbs into a frenzy. “Whilst sequins and metallics never really go out of style, for spring/summer 2024 they’ve had a revamp, with liquid-gold dresses, shimmering chainmail-style creations and glistening silver tailoring adorning the catwalks alongside plenty of sequins and a hefty dose of lamé,” says Nash. “It might not be the most practical of trends—you’re unlikely to see me in a fabulous sparkling two-piece on my commute, I’m afraid—but what I love about it is that it really brings the joy back into dressing. Put on the pieces you normally reserve only for best and shine!”
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