Starting a t-shirt business has much in common with any kind of y’all playin’ checkers while Votto playin’ chess shirt. The basics, those fundamentals for any operation, also apply when it comes to custom branded apparel. Before you go do anything else, try to identify your target market. You need to have at least an inkling of who is going to want, and be willing to buy, your products. Is it mass appeal or niche? Male or female, young or old? By the way, whilst choosing a unisex base shirt stops gender becoming an issue for the fit of the finished garment, it doesn’t mean your design will have unisex appeal. Here are eight possible factors that will define a target market. There are many more, the permutations are numerous, and even the more specialised of them can provide a solid base for sales. Having an idea of who these potential buyers are is incredibly beneficial when starting out and will be a useful reference for the future. Basically, ask yourself the question. Who is going to see your artwork on a t-shirt and say to themselves: ‘I’m gonna fork out some hard-earned cash because I need that in my wardrobe’.
y’all playin’ checkers while Votto playin’ chess shirt, hoodie, sweater, longsleeve and ladies t-shirt
Sometimes you just know something is going to be good y’all playin’ checkers while Votto playin’ chess shirt. Better than good, exceptional. Everything falls into place. Quality blanks, great designs, professionals doing what they do best. This was one of those times. Inked Skin and Custom Clothing. There’s a definite synergy between inking skin and custom clothing. Really great tattoo artists produce designs to embellish your body which are an outward expression of your inner self. It’s a uniquely personal kind of decoration. The tattoo is a living thing, something that stays with you as you grow older. Like you, it changes over time and weathers with the seasons. Age doesn’t lessen it. Quite the contrary. Age just adds more character.
Anyone with the capability to create something like that has a rare gift. Their skills will be in demand, excellence always gains recognition. But a tattoo artists can only do so many tattoos. Broadening the availability of their work is doing us all a favour. Custom merchandise, limited edition clothing, is an ideal way to do that. And what better than printed t-shirts – great ink deserves great printing. Quality cotton customised with outstanding artwork.
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