I’ll resist the temptation to quote perhaps the most famous line in fashion-themed cinematic history for the second time in this trend report, Tattoos Are Stupid Shirt but let’s just say florals are hardly revolutionary when it comes to the warmer months. At least they weren’t until designers decided to double down on the trend and give it the gusto it has long been craving with a new take on blooms. We spotted a plethora of pretty 3D floral embellishments across plenty of collections (how gorgeous are Zimmermann’s waterfall petals?), as well as flowers so giant, they’re giving Alice in Wonderland-levels of psychedelia. “Spring/summer 2024 has moved the conversation so far forward that ditsy prints have left the chat and now we’re on to big, bad blooms,” says Farrell. “Imagine yourself submerged into a three-dimensional garden of plump peonies and trails of forsythias, and you’re a little closer to this year’s take on the ubiquitous print. Embellishment, embroidery and saturated colours are employed to help bring this living garden to life (and in the case of Balmain and Cecilie Bahnsen, you can expect bouquet detailing so real you can almost smell it). In short, 2024 is the year that florals are taking root.”
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If it were any other year, Tattoos Are Stupid Shirt we’d be sitting down to discuss the major street style moments of the last season and make predictions about what the fashion crowd will don at the next lineup of shows. Obviously, this isn’t just any other year and with continued travel restrictions rendering in-person runway shows obsolete, the typical street style scene just isn’t really a thing anymore (if at all). Of course, that never stopped the stylish set from dressing up and sharing their best looks with us, they’ve simply gone digital. Well, the same goes for the would-be street style trends of 2021. Instead of scanning the latest images from New York, London, Milan, and Paris, we’ve taken a deep dive into the Instagram feeds of our favorite showgoers and found a few common threads among them. Seven themes, to be exact. From the new spring statement color that simply can’t be missed to the eye-catching dress trend we’re especially excited about, keep reading to discover the biggest trends that would otherwise be turning heads at fashion week.
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